June 23, 2009
Direct Sales: Making It Work For You (Part One)
Build a team, make lots of money, work from home! It's direct sales and it's a seductive idea. To have others working for you helping your build a residual income on their efforts. Sounds pretty great, doesn't it? Many do it with flair and turn it into a business that sustains. In other words, they do quite well in direct sales.
By the same token, it has a huge failure rate? Do if it offers such a bounty of riches for the motivated entrepreneur, why do many not ever make it? What reason is it that aspiring new entrepreneurs get involved with the mlm company of their choice, eyes to the sky, only to drop out and shift gears a few months later?
After all, direct sales offers a very high level of support. It provides marketing materials, training, groups of other like you, etc. If you have such a level of help at your fingertips, why is it such a difficult thing to make a go of?
Building a team that works for you can be an immensely satisfying (not to mention profitable) endeavor. This is where the real money in direct sales lies and what many want to attain all while working a less than full-time schedule. Is it only a career for the most motivated or is there a special skill set required to really make it in direct sales?
What's the problem? Why is there such a high failure rate? Why do some sellers seem to kick around with different companies hoping for one that "sticks" and makes it all worthwhile? The bottomline is just the familiar "do it" that seems to be the sticking point. It isn't a magic formula or personality style; it's just the matter of doing what it takes to succeed. It can be a success formula unlike the next guy, but it must be a formula that works for you.
Do you have determination, persistence, and the ability to get past the hurdles to stay the course? It's not a new or untested theory; you just have to simply find what works and keep doing that until. Yes, that's right: You do it until. If you must pick up the phone and call 100 people until you find the right customers, that's what you do.
Sales is a numbers game and surely that works. But if it sounds horrible and is not something that you see yourself doing, then will it be a part of your success formula? Some may do it easily while others struggle to get through one call.
Is it the term salesperson that gets you? It's not always said with a loving tone. Instead you find that sharing is the way you'd like to be perceived. It's simple and straightforward, yet leaves the negativity of the term "sales" behind. No problem. If it works for you, by all mean adopt it. That's the trick: Make up your own system and then make it work!
Filed under Multi-Level Marketing by Moehr and Associates Marketing Success Systems





